Jaxon Edwin started as an idea in 2014 to create a unique minmalist watch led to a fully funded watch on Kickstarter in 2017. This was followed by the launch of a 3 story men’s shop with retail, coffee bourbon lounge, and a 3rd floor old fashion barbershop with hot shaves and whiskey in downtown historic Ellicott City, MD. This led to JE being featured on national television by Gordon Ramsey and rebranded as a social house with success, only to be shut down due to complications with COVID-19.